Would you call you? One of the best bits of wisdom I picked up in the early stages of my business is that people want to do business with people they know, like and trust. I have found this to be true and a little frustrating. Afterall, you can only meet so many people in a day. If you can’t meet them, how are they ever going to like and trust you? Fortunately, there is the internet, which gives us the capacity to meet people from all over the world with whom we could potentially do business.
Read MoreEven though I write for a living and even though I do it nearly every day, I don’t always love it. In fact, sometimes, I really don’t like it at all. This is especially true if I’m writing a “high stakes” piece. I would consider this to be anything that someone else is going to read – which is just about everything I write! I want...
Read MoreA challenge for you: try writing three paragraphs without using the word “is.” This tiny word has such a powerful role in our language that nearly nothing can be said without it. It can, however, become a crutch or even worse a blockade to the creative imagery needed to make a piece come alive. Falling back on it over and over precludes the use of more...
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