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What to Write About

Help! I Don’t Know What to Write About

By on May 6, 2015 in Blog Writing, What to Write About | 1 comment

I often hear from people that they just don’t have time to blog. It’s probably true to an extent. But there’s generally a reason why they don’t make the time to do it. -They fear that no one will want to read what they’ve written. -They don’t know what to write about. -They know what to write about but not what to say about it. The latter two issues are the bigger problem because once you know what you want to write about and what to say about, it you are less likely to be concerned whether someone will read it. So where do you begin when you’re stuck? Start with your plan. Why are you writing this blog in the first place? What do you want to accomplish with it? And then ask: Who am I writing for? What does that person need to know? A few more questions to get you going: What is in the news? Is there something that you could make note of or offer an opinion about? What season is here or what holiday is coming up? How does that affect your blog subject? What questions have you been asked lately? What issues or concerns have come up in conversations with customers or those who are interested in your subject? What problem have you been struggling with and how have you handled it? Write about how you came up with your solution or write about the struggle. You don’t have to have all the answers. People appreciate knowing they’re not alone in facing issues. What is happening with your company that your reader might care about? You could write about a new employee or a product you are introducing. Even a quick report on changes you’re making and why you’re making them could be interesting. If you really have no ideas at all. Try putting up a picture of a dog. People love dogs.  ...

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Merry Christmas and Remember to Write

By on Dec 24, 2013 in What to Write About | 2 comments

It seems that people like to write and read about how hard it is at Christmas time. We complain about the crowded malls, we gripe about the money spent and we lament all the food we consume. But I confess that I love this time of year. I love it all. The tree, the shopping, the cookies, the presents, even the commercials (at least some of them). Of course, I don’t really like sitting in traffic, I only wish I liked baking cookies for hours on end, and I’m a stressed out wreck over  getting just the right gift for everyone on my list. But there is something more going on here. Something hugely important. We’re living out stories – stories that can amuse, inspire,  or simply entertain. It’s how we connect with each other. The joys, the disappointments, the thrills, the frustrations – they’re fodder to fuel both fiction and non-fiction. So as you wrap bleary eyed into the wee hours of the morning, as you sit in an airport far from you festive dinner table, as you fly in a sleigh around the word, keep in mind that this is far more than just an experience of the moment, it’s a memory that can be turned into a tale to be told for years to...

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Need a blog subject? Start asking questions

By on Apr 18, 2012 in What to Write About | 2 comments

We’re now three weeks into the challenge and ideas should be flying off your fingertips, right? You’ve got tickler files onyour desk and your computer. You’re scouring other people’s blogs for inspiration. And you’re all set with a long list of ideas that will carry you through what’s left of the 90 days and beyond. Or maybe not. The reality is that the theory of how to do this can make it seem simpler than actual doing of it. You are surrounded with great material. The trick is to see the potential. Having an abundance of subjects comes from developing an inquisitive mindset. It’s a different way of thinking about the things you encounter every day like conversations, news reports, other blogs, television shows, books and even conversations while standing in line. You don’t just passively absorb what’s going on, you think about how it’s all connected and you ask questions in your mind (and sometimes out loud):   What does this bit of info have to do with that bit of info? Why is this or that happening? Why does it matter? What does this mean? What could it mean? Why is this interesting? Why should someone care? If it  is of interest to you, then it is probably of interest to your readers. You just need to figure out how to show them. It can help to write for just one reader rather than all of them. Think about just one person you want to reach and what you would tell that person about your current topic. If you’re stuck, the way out is more questions: Why does this interest me? What about it first grabbed my attention? What point do I want to get across? If you are having trouble getting your piece going, start with a basic lead that you can fix later, something you would say to grab a friend’s attention, something like, “The most amazing thing happened yesterday – I was at the beach in April in a bathing suit…” then keep writing. Don’t go back to erase until you are done. That just slows you down and makes you think too hard about what you are trying to say. Sometimes you won’t...

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