Linda Stacy of Living Bluprints is an expert at guiding others on how to manage their time and live more fulfilling lives. That turned out to be extremely useful when she decided to write a book in addition to keeping up with her own busy life. She relied on the same tactics she teaches to her audiences to finish The Whole Package Professional: The Definitive Guide to Productivity, Success, and Fulfillment in Business and Life in under a year.
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Non-profit organizations may have different goals than for-profit companies, but they still have a brand that is either working for or against them. Michele Levy works with these groups to understand their brand and how to define, refine and promote it to support their mission. She also wrote the book on how to do it right. In Building Your Brand, A Practical Guide...
Read MoreMy friend Marvin Kane told someone in the publishing industry recently that he is writing a memoir. Her response was bluntly along the lines of, “You’re not famous. Why would anyone want to read about your life?” That’s cold. But isn’t that a fair question? Why go to all the effort – and it is a lot of effort – of writing a book if no one wants to read it? And...
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