What was that thing I was going to write about? It was a great idea. A blow-your-socks off insightful bit of brilliance. If I could just remember what it was. I was driving somewhere, I think. Heard something on the radio that made me think about something I knew would make a great blog entry. Or maybe I was watching television? Or maybe it was at the beach last...
Read MoreThe creator of the world’s thinnest wallet is getting ready to release his first infomercial. It’s a big step for the Big Skinny, which up until now has largely been sold at shows and on the Internet. This sort of mass exposure has incredible potential, so every detail has to be just right. Take, for example. For this ad, there are just two: luxurious tuxedo black...
Read MoreOne of the best things you can do as a blogger is to share content that you come across on the web. You will find things that could be of interest to your readers, or you might see something that illustrates a point you want to make. In general, bloggers are happy to have their content disseminated by others and you will likely be thrilled if other bloggers pick up...
Read MoreDo business bloggers suffer from Rodney Dangerfield syndrome? Getting “No respect, no respect at all?” Yes, according a recent survey of ten well-read bloggers by the Ten Company and Gotham Research Group. These bloggers working for top tier national, regional and trade outlets said they believe that chief executives don’t take them seriously enough. They said there...
Read MoreI had a great time presenting a workshop this morning at the Enterprise Center at Salem State University. Thank you to all who came and are now stopping by the blog. I was impressed with all the great ideas for blogs, as well as the overall energy in the room. I’m really looking forward to reading what people come up with. Of course any idea is only as great...
Read MoreWhich of the following statements is true? Blogging is fun. Blogging can change your business. Blogging can change your life. Blogging is overwhelming. Potentially, they all are. There are millions of blogs out here in cyberspace, but many are dormant, dying or dead. People start and stop. Companies put up a post or two and then get swept up in the daily grind that...
Read More
