Welcome to anyone stopping by after attending the invigorating North by North Shore conference this morning. I enjoyed meeting many great business people and hearing about their goals for blogging and social media. Even before the first blog challenge is over, I’m gearing up for another. Same deal – blog once a week for three months. This one picks up...
Read MoreLooking to get started with social media marketing? Ready to kick your on line campaign in to high gear? Join me next week at North by North Shore, a conference designed to give you all the tools you need. Who Should Attend? If you are charged with growing a business through sales, marketing, business development, or client relations, this event series is your key...
Read MoreI have a secret to share with you. Good writing is hard – really hard. I’ve heard from many people who think they’re not good writers. They think this because they find it difficult to write, or because they read what they’ve written and they don’t like it. Neither of these are an indication that a person is a bad writer. In fact, they are two very good signs of...
Read MoreIt used to be that there were newspapers and newsletters. It was fairly easy to tell what came from where. Newspapers hired journalists to report the news Although they’re supported by add sales, the expectation is that the news is independent from advertising. Newsletters, on the other hand, contained the direct news of whomever published them, whether that...
Read MoreOn Wednesday, June 13th, you can find out just about anything you want to know about social media at North by North Shore, an event at the Danvers Yacht Club. Come for the views, come for the food, come for the great info…I’ll be there talking about blog strategy and setting up the next blog challenge.
Read MoreIf you can’t have your cake and eat it too, why not just sell it? Danvers Baker Kelly Delaney, owner of Cakes for Occasions, makes some pretty fancy confections and recently started hawking them on television, starting with a 3 a.m. debut. It turns out there’s a lot more to selling cakes than just making pretty ones…Read all about it in the Boston...
Read More
